OpenAI Presence makes enterprise agents the main story
The new platform matters because it packages voice and chat agents for real customer and internal workflows.
OpenAI introduced Presence, an enterprise AI agent platform for deploying trusted voice and chat agents into customer and internal workflows. The important part is packaging. Instead of treating agents as custom demos, OpenAI is framing them as operational infrastructure for conversations, support, lead handling, and internal process work. For Adrian, the useful read is simple: voice and chat agents are moving from “can we build this?” to “which repeatable workflow deserves an agent?” The near-term move is not to replace teams. It is to identify one narrow, measurable handoff, such as inquiry triage, follow-up, briefing, or internal request routing, and test whether an agent reduces delay without losing quality.